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Our
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I've
read many of your articles, listened to
your teleclasses, subscribed to your ezine
(and read each single one), I've
purchased the Web Site ToolKit, the Manual
too, some teleclasses and am in the
IG-forum (which I've profited a lot
from). I'm going through the trouble of
writing to you not only because I like
your products and to tell that they are
great and valuable and action-loaded. No,
the most important thing that happened
over time "being your customer" was a
little miracle:
I
have come to love marketing! Now, who
would have thought? That's the single most
important benefit to me. Because now I'm
sitting here in front of my computer
actually enjoying to think up ideas, to
copywrite, to go out and test, change,
read, learn more, put things into action,
go out, test, and on and on. And not only
that. I actually have started to
consider making my business much bigger
than I first intended: I've started to
love marketing so much that I'm thinking
of marketing others as well.
You
keep saying that "building relationship is
the key". And I can feel that. Over time
I've really come to appreciate you. By
now I give products and services that you
recommend a big trust bonus. If Robert
recommends it - it must be
great!
Thank
you so much!
Christine Jandke
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Marketing
Programs that
give you hands-on skills to attract
More
Clients
Choose
the Marketing
Programs
that fit your specific needs
Below
is a chart with most of the Action Plan Marketing
Programs. One of the most frequent questions I
am asked is "What program should I get first?" I
always recommend getting one or more of the
programs that form your marketing foundation: The
InfoGuru Manual, the Marketing Mastery
CDs and the Web Site ToolKit. Or you can
get all of these (and more) in the Whole Shebang
Package.
The
next programs to get are my Audio Programs with
90 minutes or more of hands-on information about a
specific marketing subjects. All of these programs
include a complete written transcription, and many
programs include bonus audios. They are divided
into various categories, as you'll see in the
chart. All are priced at $29.
By
clicking on any of the links below, you'll be taken
to detailed information about each program.
Below the chart, you'll find brief write-ups
about each program.
Building
Your Marketing
Foundation
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The
"Whole Shebang" Marketing Package
This
package was designed to give you
everything you need to get your marketing
focused and on track. With a
combination of written, audio and tutorial
programs, it provides the tools to get
attention for your business and attract
more clients with less
struggle.
This
is by far our most popular package and
will give you a solid foundation for
building your professional service
business. Appropriate for one-person
practices or larger firms. By getting four
products in one, you save $129.
For
US and Canada, click here to
order
For
International, click here to
order
To
learn about the individual products
contained in the program, just click
on their links below and then order with
one of the links above.
To
learn about the individual products
contained in the program, just click
on their links below and then order with
one of the links above.
•
The
InfoGuru Marketing Manual + Hard
Copy
- Comprehensive manual on marketing for
Independent Professionals.
•
The
12-CD InfoGuru Marketing Mastery
Workshop
- A two day marketing workshop
professionally recorded.
•
The
Web Site
ToolKit
- All you need to create a
client-attracting web site.
•
The
Action Plan
ToolKit
- Create intentions, get unstuck and put
your marketing into action.
Ordered
separately, the total price of these
products is $426. When you order the
"Whole Shebang" the price is $297, a
savings of $129
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InfoGuru
Marketing
Manual
(for
more info)
Want
to be a better marketer and attract more
clients? This manual gives you all the
information, tools and resources you need.
Developed
exclusively for Independent
Professionals, it focuses on the
principles and practices proven to work
for marketing professional services.
Includes manual, audio tutorials, a
Support Forum and many other valuable
reports and bonuses.
Add
"Infoguru Marketing Manual" to your
shopping cart. Online version:
$79
Order
online version plus hard copy manual:
$99
(+ $8 shipping)
For
international orders + hard copy manual
-
$99
(+ $15 shipping)
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Marketing
Mastery CD Audio
Program
(for
more info)
This
is a complete two-day workshop on how to
attract clients as an Independent
Professional. A great companion to the
InfoGuru Manual. Professionally recorded
on 12 CDs with workbook.
Add
"Marketing Mastery CD Program" to your
shopping cart. US & Canada
shipping:
$99
(+ $8 shipping)
International
shipping:
$99
(+ $15 shipping)
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The
Web Site
Toolkit
(for more info)
This
comprehensive program gives you
everything you need to build a high
quality professional service business web
site.
The
Web Site Toolkit is divided into sections
that correspond to each section of a web
site. Included in each section is an
audio tutorial that you can listen to
online (mp3 and Real Audio), a written
manual as a pdf and links to web site
samples. In addition, there are links to
resources such as editors, writers, web
designers and useful web and Internet
tools.
Add
the "Web Site ToolKit" to your shopping
Cart. Only $79 (No
Assessment)
Add
the "Web Site ToolKit" to your shopping
Cart. Only $149 (With
Assessment)
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The
Action Plan
ToolKit
(for
more info)
This
program is for anyone who needs support in
putting their marketing into
action.
Includes
five powerful Modules for focusing,
brainstorming, planning and implementing
your marketing. Includes audio tutorial,
online manual and links to resources to
help you move into action. Get this after
you get the InfoGuru Manual.
Add
the "Action Plan ToolKit" to your
shopping cart. Only $79.
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The
TeleClass Expert Series
This
is a collection of 80- 90 minute Audio
Programs with complete written
transcriptions. All are either
recorded teleclasses or interviews by
Robert Middleton with top marketing
experts.
These
programs cover a wide variety of marketing
topics for Independent professionals.
All programs contain detailed how-to
information you can apply immediately to
your business. All programs include Online
Audio in Mp3 format and complete written
transcriptions of the Audio Program.
Some programs contain bonus programs
and transcripts.
Just
click on the title for detailed
information or order from the link below
the description.
Getting
Focused Programs
•
YOUR
ULTIMATE
OUTCOME
by
Robert
Middleton
You're not really selling a service,
you're selling an outcome or a result. In
this audio program you'll learn how to
articulate your Ultimate Outcome and
Unique Service Offering which will enable
you to dramatically increase the value of
your services.
Add
"Your Ultimate Outcome" to your
shopping cart. Only $29.
•
ATTRACTING
MORE OF THE RIGHT
CLIENTS
- Robert
Middleton interviews Jerry Vieira
All
clients are not made
equal.
In
this Action Plan Audio Program you'll
learn the secrets of attracting the Right
Clients and avoiding the Wrong Clients.
You'll learn a tested and proven system to
distinguish prospects who will waste your
time and energy from prospects who will be
great to work with and earn you
substantial rewards. You'll learn how to
know which are which before they become
clients.
Add
"Attract More of the Right Clients" to
your shopping cart. Only
$29
GET
ORGANIZED AND
UNSTUCK
-
Robert
Middleton interviews Elizabeth Hagen
Is
disorganization and lack of focus holding
you back in your business? Are you buried
and overwhelmed by paper, projects,
emails, promises and ideas that you just
can't keep up with. In this hands-on
program you'll learn a powerful
organization system to keep tack of and on
top of all the details in your business.
Add
"Getting Organized, On Track and
Unstuck" to your shopping cart. Only
$29.
Building
Relationships Programs
•
BEYOND
THE AUDIO
LOGO
- Robert
Middleton interviews Peggy
Klaus
One of the biggest keys to successful
marketing is communicating your marketing
message so that it generates attention and
interest. In this program, Peggy Klaus
explores the art of how to talk about your
business and yourself in order to get
immediate buy-in from prospects of your
services.
Add
"Beyond the Audio Logo" to your
shopping cart. Only $29.
•
FILLING
THE RELATIONSHIP
PIPELINE
- Robert
Middleton interviews Andrea
Nierenberg
For most Independent Professionals, the
best way to fill the sales pipeline is
through relationship Marketing. In this
audio program Andrea Nierenberg will share
dozens of her secrets for converting
strangers into paying clients.
Add
"Filling the Relationship Pipeline" to
your shopping cart. Only
$29.
•
CREATING
A REFERRAL
FLOOD
- Robert
Middleton interviews John
Jansch
Word-of-mouth referrals is the key to
growing any business. But most Independent
Professionals have no real strategy to
generate more referrals. This program
outlines a seven-step program to generate
a flood of referrals to your
business.
Add
"Creating a Referral Flood" to your
shopping cart. Only $29.
Present
Yourself Programs
•
SPEAKING
AS A CLIENT-ATTRACTING MARKETING
TOOL
- Robert
Middleton interviews Vicky
Sullivan
One of the best ways to promote your
Independent Professional Services is
through speaking. In this audio program
you'll learn exactly what to do to set up
talks and presentations with professional
groups eager to hear your
message.
Add
"Speaking as a Client Attracting
Marketing Tool" to your shopping cart.
Only $29.
•
THE
TELECLASS ON
TELECLASSES
by
Robert
Middleton
Every month I generate up to $20,000 from
teleclasses. This audio program + workbook
outlines in great detail how you can make
teleclasses a major profit center in your
business. I explore how to make money with
free teleclasses, one-session teleclasses
and multi-session teleclass
programs.
Add
"TeleClass on TeleClasses" to your
shopping cart. Only
$29.
Online
Presence Programs
•
BUILD
A POWERFUL BUSINESS NETWORK
ONLINE
- Robert
Middleton interviews
Scott
Allen
How
do you identify and develop valuable
business relationships online?
What
if you could amplify your networking
efforts tenfold or even a hundred-fold?
Spending just a few hours a week on
focused online networking, you could
identify dozens of highly targeted
contacts every week, plus increase your
visibility and credibility with thousands,
or even tens of thousands of
people.
Add
"Build a Powerful Business Network
Online" to your shopping cart. Only
$29
•
BLOGGING
SECRETS
- Robert
Middleton interviews Pamela
Slim
Everyone knows about blogging, but very
few professional service businesses know
how to use blogging to generate more
business. In this interview, coach,
consultant and blogging expert Pamela Slim
explains the secrets of how to get up and
running with a client-attracting blog.
Add
"Blogging Secrets" to your shopping
cart. Only $29.
High
Performance Programs
•
ACCELERATING
CLIENT RESULTS
-
Robert
Middleton interviews Patrick Summar
If
you master the skill of helping your
clients get breakthrough results, you'll
attract more business through word of
mouth and be able to increase your fees
substantially. As a coach or consultant,
how do you have to work with your clients
so they get breakthrough results? In this
program, Patrick outlines a proven system
for consistently getting the very best
results with every client.
Add
"Accelerating Clients Results" to your
shopping cart. Only $29
•
VALUE
PRICING
- Robert
Middleton interviews Alan
Weiss
If you're not getting paid what you're
worth, this is the Audio Program for you.
Alan Weiss, author of "Million Dollar
Consulting," shares his best ideas for
getting paid more by value pricing your
services. Applicable to any Independent
Professional.
Add
"Value Pricing" to your shopping cart.
Only $29.
Selling
Skills Programs
•
FREE
SESSIONS THAT SELL
-
Robert
Middleton interviews Christian
Mickelsen
Once you've improved your marketing
skills, it's easier to get the attention
and interest of prospects, however setting
up appointments with qualified prospects
and turning them into clients can still be
quite a challenge.
In
this audio program you'll learn a powerful
approach to set up those appointments
almost effortlessly, and then turn those
prospects into paying clients.
Add
"Free Sessions that Sell" to your
shopping cart. Only $29.
• THE
ART AND SCIENCE OF TELEPHONE
FOLLOW-UP
- Robert
Middleton interviews Denise
Clancey.
Are
you avoiding making telephone follow-up
calls? The
follow-up call is the pivotal action
between marketing and selling.
Marketing warms up the selling
process, but the follow-up call is the key
action that furthers the business
relationship and often secures an
appointment. This audio program is a
detailed, hands-on tutorial on how to make
follow-up calls with less struggle and
better results.
Add
"The Art and Science of Telephone
Follow-Up" to your shopping cart. Only
$29.
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