Attracting More Business Through Blogging. Robert Middleton interviews Pamela Slim



You've heard a lot about blogging, but can it really help you attract more clients?

Good question!

Let me tell you, that's been my question for a long time. After all, blogging takes some effort. What if you post something to your blog a few times a week and ultimately it results in nothing?

I've seen it happen!

So, despite offers from other people who wanted to do an audio program on blogging, I kept asking "Where's the beef?" Does this really work to attract clients or is it a colossal waste of time?

I didn't get a lot of clear answers.

Then recently I was in touch with Pamela Slim, someone who used my Web Site ToolKit to develop a very high quality web site. In exchanging emails with her I learned that she now had a blog. And not only was it working, it was the source of ALL her new clients. I called her up and we talked for about 45 minutes on what she was doing and what she'd recommend if someone wanted to get started in blogging.

I was impressed by her mastery of blogging. Not only does she post on her blog "Escape from Cubicle Nation" regularly, she knows how to cross-link to get thousands of new visitors to her blog and build online relationship through blogging that bring her a steady stream of new clients.

The next week I invited her to do a more in-depth interview with me about blogging that I could offer to my More Clients subscribers. I like to do interviews, not necessarily with "marketing gurus," but smart people who have made a marketing strategy work extraordinarily successfully.

And Pamela Slim fits that description to a T.

This audio interview was conducted on Wednesday, August 8.

This Program is for you if:

• You want to know more about blogging but don't know where to start.

• Have a blog already but are getting poor results.

• Want to understand how to integrate a web site, eZine and blog.

• Don't think you have enough content for a blog (it's not true!).

• Want your marketing to be more online instead of doing things like networking and speaking.

• You're ready to take your business to the next level of success.

I just purchased the Blogging Secrets Audio program last night. I stayed up until 1:00 am listening to it! It is amazing! You and Pam were so helpful. What an incredibly great product. More than worth my $29!!!! Thank you, thank you. I am putting that Blogging Action Plan in place and am bound and determined to have my new blog up an running and listed within a month.
- Erica Ross Krieger

What the Program covers:

Let me give you more details on what I cover with Pamela Slim in the audio program: We answer all the following questions and more on "The Secrets of Attracting More Business Through Blogging"

1. Why have a blog? What's possible?

• What is the difference between a blog and a website?

• Should you have both?

• How is a blog different than a website from a marketing perspective? 

• How can a blog help your prospects find you more easily?

2. Basic blog technology. Blog platforms. Designing your blog.

• How much effort does it take to get a blog up and running?

• Do you need any special software or hardware to make it work?

• How important is it to have a professionally designed blog vs. a do-it-yourself template?

• What is the average cost to get a blog designed?

• What are the most popular blogging platforms and how much do they cost?

3. Writing the blog. Content, frequency, positioning.

• How do you know what to write about on your blog?

• How often should you post?

• What do you do if you are not a good writer, or don't enjoy writing?

• What are some of the tricky elements of writing a business blog (getting at the biz vs. personal content)

• Should a blog replace an eZine, or should you have both?

4. Getting your blog listed. RSS. Technorati, etc.

• Where should you make sure to list your blog once it is up and running?

• What are some easy ways of doing that?

• Why is it important to be listed in directories?

• What is RSS and why is it important?

• How do you get people to "subscribe" to your blog?

5. Cross-linking and networking. Where to find other blogs.

• Why is it so important to have other bloggers linking to you?

• What is the protocol for getting incoming links to your blog? (this is a *critical* question, as most people do it wrong, and it makes them look very bad)

• How can you build solid online business relationships with blogging?

• Where can you find people that share a similar target market?

In this program we answer all of the questions above and much more. When you listen to this interview you'll see the bigger picture of blogging - how it fits into other online marketing such as a web site and eZine, and how you can build strong business relationships while you attract more clients.

In addition to the audio of the program, you'll get the following:

1. A complete 42-page written transcript of the program in pdf format. You'll be able to review all the information covered anytime you want. It also includes a step-by step blogging action plan.

2. A list of recommended books on blogging. The best ones to help you get started.

3. A list of blogging resources, including: Blogs about blogging, Links to all the top blogging platforms, Blog design resources and more.

As with all my interviews, Pam and I go into great detail. I asked her all the questions about blogging that I wanted to know for myself. Our focus is on how-to action plans - things you can do immediately to get your blog up and running and producing marketing results. No complicated theory, just practical ideas and strategies that work.

Ordering Details for this Audio Program

This is what you get when you order this program:

1. The Online Audio (mp3 format) that you can listen to on your computer or download. (It will be sent to you by email next week.)

2. A complete 42-page transcription of the program in pdf format that you can refer to over and over again.

3. List of blogging books and resources listed above.

4. A 100% money back guarantee of satisfaction.

All this for only $29

Order Attract More Business Through Blogging now.

If you think this program is what you're looking for, I invite you to order online. Here are the details:

Yes Robert, count me in. I want to learn how to Attract More Business Through Blogging.

Online Mp3 Audio + Transcription + Resources is $29.

To order, click on the link below. You will be taken to a shopping cart checkout. Just click on "checkout" and you will be taken to the order payment page. Once you order, you'll be taken to a confirmation page where you can get the audio interview and your bonus interview immediately.

Please click below:

Online Audio + Transcription + Resources - $29

Note: You can now also pay through PayPal. Just order above and when you get to the final order form, just check the PayPal checkbox.




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